I’ve been doing marketing for more than 25 years. But, after launching my consulting business, I found myself struggling to define my marketing process. Heather and her insights have been invaluable. Working through Heather’s process helped define the steps I take with clients. Heather also suggested exercises I could tweak to keep clients engaged through the process. While we’re not done yet, I’ve begun testing the ideas and process. The results are better than expected. Clients are engaged, excited about the work, and referring my services to others. They are as excited about the process and the potential results. I couldn’t ask for more.
-– Mike Schuster, FiddleSmart Marketing
Before working with Creative Across the Curriculum, I had a 1 Day Website Certification course that was largely me presenting information and lecturing. I got great feedback on the content, but it was clear that the students who came out of the course were not actually prepared to build a website in a day for their clients. While they were excited about the possibilities I presented, they hadn't actually learned the information or how to use the tools I had built.
After working with Heather, I realized that the content I had presented was just the tip of the iceberg of the learning, and that to be an effective teacher, I needed to create more interactive learning experiences that engage students by using multiple parts of their brain and in multiple learning modalities. It turns out, me talking and demonstrating for hours on end is not the solution to effective business training! After adjusting my curriculum based on Heather's training and insights, I graduated my first student who is actually capable of taking what she learned and implementing it in the real world. This is a game changer for my business!
Heather, as you would expect, is an excellent teacher who really knows how to engage an audience and keep them interested in the content. She quickly grasped the problems and opportunities with my curriculum and gave me actionable tips to improve it (some of which -- to my great relief -- was cutting out content that was not necessary). I highly recommend working with Heather to take your curriculum design and business training to the next level.
-- Candy Phelps, BizzyBizzy, LLC
Bizzy Bizzy, LLC
Taking a Teaching Approach
A Business Workshop Series
"The results are better than expected. Clients are engaged, excited about the work, and referring my services to others. "
There are certain times in your life when you meet someone that can change the course of your life. When I met and got to know Heather Dean from Creative Across the Curriculum, I was amazed at her gift for caring about others. As the President of Madison Area Business Consultants and a small business owner who often provides sales training for my clients, I’m always seeking bright minds to collaborate with. After hearing Heather speak about how creating curriculums can have a positive effect on company employees and individual and team performance, I reached out to her asking if we could work together to create a curriculum for my client's employees to improve their performance. The work Heather created for this project is extraordinary. It’s easy for people to understand, act on and it’s sustainable.
If you’re looking to impart new wisdom in your organization, look no further than Heather Dean and Creative Across the Curriculum. She’ll be the catalyst for positive change, growth and personal development.
-- John Russell, The Business Source, LLC
"I sure wish I would have met Heather's brain approach earlier in my career..."
Tackling Tough Topics
An Arts-Integrated Approach
Magnetic! Intuitive! Brilliant! Just three words I would use to describe Heather's approach to working with me. I have presented numerous presentations and I sure wish I would have met Heather's brain approach earlier in my career. Now, I will create with a curriculum mindset. Heather is a consummate professional who has been very patient with my creativity! Thank you, Heather!
-- Lisa A. Koenecke, Inclusion Ally, LLC
Do you get eye rolls and complaints when you announce a new training or initiative? Does your client experience lack engagement to truly adopt new skills? Are you looking to build an online course? Or at a crossroads with company culture?
CATC is here to help give your business the tools you need to design meaningful learning experiences for your teams, clients, and customers.
"The work Heather created for this project is extraordinary. It’s easy for people to understand, act on and it’s sustainable."
Lisa A. Koenecke
"I highly recommend working with Heather to take your curriculum design and business training to the next level."
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